National League Football
In November and December Eni will actively advertise during the National League football matches. By using a mix of Goalboarding, LED Boarding and virtual cam carpets, Eni is frequently visible around the football field and by means of projections surrounding the goal during the LIVE matches broadcasted via FOX Sport and the NOS Studio Sport summaries.
Automotive TV shows
In addition, Eni has also entered into a partnership with the Dutch TV programs RTL Auto World and RTL Transport World. By using billboards before and afterwards of the programs, Eni is shown as partner and the voice-over mentions: "this program is made possible in cooperation with Eni, specialist in lubricants."
In the event of proven success, Eni intends to continue similar activities in 2020.
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